At present, it is difficult to argue that the Internet is changing the way companies are doing business. All indications are that perhaps in the future, Internet will become a central hub to conduct business, in the way we interact, as is currently the phone. One of the changes that are having this new world is that customer expectations have changed. These are now demanding 24 hour access, 7 days a week, products and services tailored to their needs, and not enough to have a physical presence such as an office structure.
The bank does not escape this new reality. Has traditionally developed their strategies, focusing on its business lines. This is evolving into a focus on customer relationships, integrating products and services.
With increasing competition, financial institutions must provide a new range of products and services, as well as being able to operate on the market faster than their competitors. These should reach as many customers as possible, regardless of location (office, home, hotel, airport) or how to access them (branch, phone and mobile computers). For this, financial institutions are using new channels that cater to these needs. These channels take advantage of many of today's business infrastructure and adapt to this new way of doing business. One of these channels is the Internet. In any case, it is not the Internet from a strictly technological standpoint, but about using the Internet and associated technologies, they can help adapt the traditional banking environment to the new virtual financial environment, the new economic scenario. See Lloyds for more information on internet banking.